OUR MISSION
Being a surfer and an ocean lover isn’t a hobby, it’s a core value.
Raising Surfers is a community, not just a brand. We are ocean dwellers, united by a shared purpose: to create impact and nurture mindfulness for the next generation.
Built on the belief that the coastline connects us to all things good, we strive to spark positivity in our communities with love, intention, and consistency — like the steady rhythm of the waves.
Our collection reflects this mission. Each piece of our golden jewelry is sustainably made and named for the people, places, and inspirations that shape our journey, keeping us connected to what matters most. Designed to be generational, effortlessly versatile, and durable, our jewelry allows active lifestyles to wear them with ease — with ocean-loving intentions, community connections and our golden hearts.
Our Commitment To Excellence
Our jewelry designs mainly use a high grade carbon neutral stainless steel as a base and is coated in recycled gold. Stainless steel is a sustainable metal that is both hypoallergenic and resistant to rust, oxidation, and discoloration but it’s eco-friendliness is what keeps our hearts proud. There are various levels of stainless steel quality which is why we have selected the highest grade of metals commonly used in marine outfitting. Our Surf Jewels collection consists of both gold-filled and carbon neutral metals with fine recycled gold in 14k, 18k, and 24k depending upon the shades of sunny gold we deem fit for the style and our ever-changing moods. ✌🏻✨
We use a proprietary blend of techniques to ensure that our plating process is best in class. It may take a little longer of a process for us as twice is never enough but we believe strongly in what we do. This has resulted in our Surf Jewels collection being more 8 times durable than traditional gold-plated jewelry. Our protective layering is kept in tact with simple care after exposure to ocean and pool water. We always recommend a freshwater dip and a quick pat dry for your pieces after exposure to any harsh chemicals— including ones from your hair and makeup regimes!
Many of our pieces are handmade so the styles you wear are truly from our heart. We believe an active lifestyle is crucial to enjoying life. We also believe life should always be golden— whether it’s yoga, running, or swimming— you can take your Surf Jewels with you!
The Mission Band
Whether it’s a one-of-a-kind custom or a dreamy collection piece, everything we create comes from a golden-heart.
We’re here to shine for good—lifting up communities who are out there making waves, spreading kindness, and contributing to the betterment of tomorrow with actions today.
We live the way we talk.
This community shines differently because of it.
